Cole Answers: Where is the Market Going? 

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Today I want to address one of the more common questions we’ve been receiving daily. 

And that is where is the market going to go? 

See, that is, it’s an extremely tough question to answer because nobody has a crystal ball. No one knows where the market is going to go. But I will say if you take a step back and look at a few of the clues, a few of the external factors that impact the market, it does kind of help bring some insight into what we may see here in the near future. 

First off, we have a federal reserve that is hiking rates at an unprecedented level. So the cost of money is going to become more expensive. And when that happens, it tightens liquidity in the markets. And markets historically have never reacted or performed how we would like them to when we’re in an environment like that. 

Second, we have the war in Ukraine, and then we also have the supply constraint in the supply chain. So with all these different external factors that are not in our favor right now, we’re going to see a market react the way it has been. You know, for this year. This is why we find it most important always to have a risk management strategy because our number one goal is capital preservation. So daily, we ensure that we have some downside protection in place. And we do that with numerous strategies we are putting in place and implementing for our clients and their portfolios. 

So if you have any questions about any of this, feel free to give your advisor a phone call or just let any of us know. 

We are more than happy to dive deeper into that with you.